Your customers open
their letterbox.

Not their spam folder. Mayday lets European e‑commerce brands design, automate, and send physical postcards — with full attribution, tracked like digital ads.

30CountriesEU + UK, NO, CH
6PlatformsShopify, Woo & more
5 minSetupconnect to first send
€0To startFree forever
A branded e-commerce postcard flat-lay on warm linen

What Mayday does

Direct mail, minus the hard parts

Automation

Set the rules.
We do the rest.

Win-back, thank-you, birthday, VIP — pick a trigger, set the timing, and campaigns fire automatically when a customer matches.

Win-back90 days inactive2,847
Birthday7 days before341
Thank-youAfter first order1,209

Design

Pick a template.
Make it yours.

Choose from professionally designed templates. Customize with your brand colours, logo, and product images in a visual editor. Or upload your own print-ready design.

3 ways to design: template, upload, or pro service

Tracking

Every card, tracked

Unique promo codes and QR on every postcard. Attribute responses, see revenue per campaign.

GDPR

Built for EU law

Legitimate interest basis. One-click opt-out on every card. PII wiped on suppression.

Art. 6(1)(f) basis
One-click opt-out
Data portability

Integrations

One click to connect

Shopify, WooCommerce, BigCommerce, Magento, PrestaShop, Shopware. Addresses and segments sync live.

ShopifyWooBigCommerceMagentoPrestaShopShopware

Templates

Don't start from scratch. Pick a template, make it yours.

Professionally designed postcard templates ready to customize with your brand. Add your logo, colours, product images, and copy — or upload your own design entirely.

Template 1
Template 2
Template 3
Template 4
Template 5
Template 6
Template 7
Template 8
Template 9
Template 10

Why Mayday

Built for European e-commerce

Us
PP
Email
Ships to 30 European countries
6 platforms — Shopify, Woo, Magento & more
Physical mail — letterbox delivery
Professional design templates
GDPR compliant out of the box
Per-card response tracking
Automated campaign triggers
Self-serve (no agency)

The numbers

Physical mail outperforms digital. Here's the data.

Your customers ignore 80% of emails. A postcard on the kitchen counter stays for days. Industry data from ANA, DMA, and USPS backs this up.

Response rate

Direct mail

4.4%

vs

Email

0.12%

37× higher

Open rate

Direct mail

91%

vs

Email

21%

4.3× higher

ROI per €1 spent

Direct mail

€42

vs

Email

€36

Cost per response

Direct mail

€13.50

vs

Email

€22.80

41% cheaper

Sources: ANA/DMA Response Rate Report, USPS Mail Moments, Litmus State of Email. Direct mail stats include postcards, letters, and catalogs. Results vary by industry and audience.

How it works

Five minutes from signup to send

Store connection to postcards in the mail — no design skills, no developer.

01

Connect your store

Link your Shopify, WooCommerce, BigCommerce, Magento, PrestaShop, or Shopware store. Customer addresses and order history sync automatically — no CSV uploads, no developer required.

Addresses sync every 6 hours
02

Design your postcard

Choose from professionally designed templates and customize with your brand. Upload your own print-ready design. Or let our design team create one for you.

Template, upload, or pro design
03

Launch and track

Set trigger rules — who gets a card, when, and why. Postcards print and ship automatically. Every response is tracked with unique promo codes and QR.

Unique promo + QR per card

Integrations

Connect your store in one click

Shopify

WooCommerce

BigCommerce

Magento

PrestaShop

PrestaShop

Shopware

Custom integrations? Email hello@mayday.sh

Common questions

Everything you need to know

Physical mail has significantly higher open rates than email — there's no spam filter, no algorithm, no ad fatigue. A postcard sits on someone's kitchen table for days. You're reaching customers who stopped opening your emails through a channel with almost zero competition.

About five minutes. Connect your store, pick a template or upload a design, set your campaign triggers, and launch. Customer addresses sync automatically from your e-commerce platform — no CSV exports, no manual entry.

There is none. Send 1 postcard or 100,000. Campaigns fire automatically when customers match your triggers, so volume scales naturally with your store. You only pay for what you send.

Every postcard includes a unique promo code and a personalized QR code linked to that specific customer. When they redeem the code or scan the QR, the sale is attributed to the campaign in your dashboard. You see exactly which cards drove revenue.

Yes. Direct mail to existing customers falls under legitimate interest (Art. 6(1)(f) GDPR). Every postcard includes a one-click opt-out link. When a customer opts out, their data is suppressed immediately and logged in an immutable audit trail. All data is processed in the EU.

Shopify, WooCommerce, BigCommerce, Magento, PrestaShop, and Shopware. All integrations sync customer addresses, order history, and segments automatically. No developer required to connect.

Postage is a flat rate per postcard that includes printing and delivery anywhere in Europe. Free plans pay €2.39/card, Growth €1.89/card, Pro €1.79/card, and Scale €1.69/card. No per-country surcharges. You prepay credits to your account and postage is deducted per postcard sent.

All 27 EU member states plus the United Kingdom, Norway, and Switzerland — 30 countries total. Delivery takes 5 business days. Postcards are printed and shipped from central European facilities.

Yes. Upload a print-ready PDF, PNG, or JPG (300 DPI minimum). We also offer professionally designed templates you can customize in a visual editor, or a professional design service where our team creates a custom postcard for you.

Undeliverable postcards are flagged by the print provider and the customer's status is updated in your dashboard. You're not charged again for failed deliveries. Customer addresses stay in sync with your store, so if they update their address there, it updates in Mayday automatically on the next sync.

Pricing

Simple, flat pricing. Only pay for what you send.

Every plan includes all features — unlimited campaigns, full analytics, all integrations. The only difference is your per-postcard rate.

Get started

Free

0/mo

No credit card required

  • Unlimited campaigns
  • All features included
  • €2.39 per postcard
Get started free
Most popular

Save on postage

Growth

99/mo

Best for 200–500 postcards/mo

  • Unlimited campaigns
  • All features included
  • €1.89 per postcard
Get started

Scale what works

Pro

199/mo

Best for 500–1,500 postcards/mo

  • Unlimited campaigns
  • All features included
  • €1.79 per postcard
Get started

Full volume

Scale

349/mo

Best for 1,500+ postcards/mo

  • Unlimited campaigns
  • All features included
  • €1.69 per postcard
Get started

All features included on every plan — integrations, templates, analytics, CSV export, and professional design service.

Postage: Flat rate per postcard — printing and delivery across Europe included. Prepay credits, deducted per send.

One free postcard per store. No spam, ever.

Try it yourself

Get a free postcard
in your letterbox

See the quality for yourself. Enter your address and we'll send you a real postcard — printed, stamped, and delivered. No signup required.

Arrives in 5 business days

Free, no strings attached

Your customers are waiting at the letterbox.

Recover revenue with physical mail that actually gets opened. Start free, no credit card needed.

Ships to 30 European countries including all EU, UK, Norway, and Switzerland